Narula is the Head of Export Department at JCP International, a Singapore-headquartered company with branch offices in Thailand and Indonesia, operating in the food ingredients and commodities sector.

In this role, he oversees export sales, distributor development, pricing strategy, contract negotiations, and market expansion across multiple regions. He manages key customer relationships while working closely with origin teams to ensure efficient procurement, timely shipping, and strong alignment between supply capabilities and global demand trends.

Narula focuses on building long-term partnerships with importers, manufacturers, and distributors worldwide. His strategic approach positions JCP International as a dependable sourcing partner known for consistent quality, competitive pricing, and professional execution.

With a multi-country operational footprint and a diversified product portfolio, he plays a key role in strengthening the company’s presence across global markets, serving food manufacturers, private label brands, and ingredient distributors internationally.