Keith Baird

Modal Creative Studio

Cofounder

“Brands and creators have gotten complacent in Southeast Asia. Now the game is about defining meaningful moments of interaction between a business and the consumer.”

Keith is the cofounder and managing director of Modal Creative Studio in Bangkok. Part production house, part marketing agency, the business tackles content and media production problems that businesses need to solve.

It’s also home to Bangkok’s first content creator studio, with service offerings targeting the modern content creator. It’s a full-suite, photo and video podcasting studio, with a team of social media experts and marketing professionals.

Keith enjoys the outdoors, traveling outside of Bangkok as much as possible to spearfish, drive motorcycles, and attempts at exploring uncharted territory. He’s an aspiring pianist, and getting back into shape to eventually complete a marathon in 2023.