Profile

Kevin Law-Smith
Asia Beverage Co. (maker of AYA Beverages)
Founder

Kevin Law-Smith is a wellness-focused entrepreneur and innovator in the premium beverage industry, known for blending cutting-edge nutrition with lifestyle design. He is the founder and CEO of Asia Beverage Co., the makers of AYA – Awaken Your Awareness – a functional beverage brand designed to elevate awareness and holistic health through adaptogenic and anti-inflammatory ingredients like turmeric, sencha green tea, and B vitamins. Prior to launching AYA, Kevin founded the internationally acclaimed tonic water brand East Imperial, which he successfully led and exited in 2020.

Kevin’s pivot toward wellness was catalyzed by a personal health transformation following a cancer diagnosis and multiple injuries. Embracing plant-based nutrition, breathwork, and mindfulness practices, he rebuilt his life with a deep focus on longevity and mental clarity. He is also a certified Free Diver, Yoga Instructor, XPT (Extreme Performance Training) coach and a passionate advocate for conscious living.

Through AYA and his broader mission, Kevin empowers others to reconnect with their physical, emotional, and cognitive health—one AYA at a time. Community Inspired, Collectively Transformed, Individually Illuminated.

Born on the spice island of Madagascar, Kevin enjoys traveling to the source of the ingredients from Java, Indonesia to Mombasa, Kenya and all across Thailand.

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