Off Anucha

Rats Records

Label Director & Founder

Anucha “Off” Ocharoen is a Thai music producer and the creative force behind Rats Records, an international label based in Bangkok established in 2013.

He has been instrumental in shaping the label’s sound and identity, overseeing key projects and ensuring high-quality production across all releases. Under his guidance, Rats Records has developed a dynamic roster including Phum Viphurit, as well as the label’s own Rocketman, Foon, and Henri Dunant.

Off’s production style emphasizes authenticity, creativity, and emotional connection, helping the label deliver music that resonates deeply with listeners while supporting artists who stay true to their sound.